1. Text without visual component
2. Visual Without Text
3. Adapted to a specific audience, purpose, and context
At the website below we see a picture of a family next to an add for a program that is going to air about poverty. It is obvious that the producer wants to show that the information in the "Ask Eleven" show contentions ideas focused on the family. It has a cognate point of view by presenting the subject of ending poverty and showing a picture of a family which is the type of audience KBYU 11 trys to appeal to.
4. Balance
We will again use the picture of Darth Vader because I think it is an excellent example of the idea of the cognate balance. The picture is symmetrical and has equal weight on both sides. You could fold the picture in half and and the sides of Darth Vader's Helmet would be close to touching. The light is arranged so that similar parts on both sides of the mask are eliminated.
5. Classification or grouping into categories &
20. Grouping by shape, spatial nearness, or division
From the picture below we see how xbox has developed the Gesalt theory "law of Common Region" in the start up menu by drawing lines around similar topics such as "adds" and "recently used apps." By drawing these lines the user identifies that those things belong together.
6. Comparison and contras (juxtaposition)
In the picture below we identify the cognate comparison. Two trucks are parked side by side so a person can see how big one is compared to the other. As you can see my friends truck is not that much smaller than an old army truck.
7. Description or Details
In the add we see a grey room with vibrant blue light that actually lifts the person in the room up off the floor. This is a great visual representation of the Description Cognate because the author of the add uses principles of neurophysiology by using bright colors to stimulate our cone cells in our eye that gives a physical sensation. The excitement felt from viewing the Dolby sound add allows the user to
feel through visual perception how listening to sound through Dolby engineered sound can feel.
Please stop youtube video at 0:10 for picture that is being refereed to.
8. Narration
With the coming super bowl I thought it would be fun to add a picture in those regaurds. This picture says a thousand words. By a Ecological perspecttion and cultural perspective of the picture, most Americans recognize that this spicific moment in time tells a story of minutes, hours, months, and years of hard work and disapline. Winning the super bowl is any kids who plays or watchs football dream and to be on a team like that you must be a supremem athlete that wins all other suprmeme athlethlets. This picture tells an epic tail.
With the coming super bowl I thought it would be fun to add a picture in those regaurds. This picture says a thousand words. By a Ecological perspecttion and cultural perspective of the picture, most Americans recognize that this spicific moment in time tells a story of minutes, hours, months, and years of hard work and disapline. Winning the super bowl is any kids who plays or watchs football dream and to be on a team like that you must be a supremem athlete that wins all other suprmeme athlethlets. This picture tells an epic tail.
9. Pattern (Repetition)
The picture below is the only picture I could think of when thinking of this visual principle. In the painting by Salvador Dali you see the repition of color and movement that is going nowhere.
The picture below is the only picture I could think of when thinking of this visual principle. In the painting by Salvador Dali you see the repition of color and movement that is going nowhere.
10. Point of view
I was reading KSL today and saw this article and thought it a perfect candidate for this assignment. The article is written from a mothers perspective on why she has decided to be a stay at home and the pressures that are associated to that. The news station used a picture of a white mother playing with her kids in her bead room. The picture is taken in a bead room while the mother and daughter are having a private moment playing. To be an eye witness to this event, you would need to be a family member or close friend. The news agency has localized this story by showing an image that appeals to people in Utah and might not appeal to all cultures in America. By using the particular place and time of the shot, the viewer gets an intimate point of view.
11. Proportion
I choose this photo because I remember learning in school how Hitler used mass media and pictures like this one to make people believe that he was popular. From History we know that Hitler didn't start out popular but depicted himself as popular in movies and photos such as this one. In the picture we see young men Hitler had come solute him. In the picture we tons of boys crowding to see him. However what we don't see is that just past the boys is nothing. The picture was taken with Hitler looking as if many revered him, however when the picture was taken we know that wasn't such the case. This picture just show part of what was going on at the time and not the whole truth about the number of people that were there or the kinds of people.
12. Unity
This picture was put on the Occupy Wall Street blog post. The news story showed that people are continuing to have occupy protests regardless of opposition. The reason the photo is successful is that it shows the people with similar concerns and are unified. The are all wearing simular guy-fowks masks and carrying signs asking for an end to political corruption.
13. Emphasis & 14. Conciseness
I came across this add and think it a perfect example of the principle of emphasis. In the add we see the truck being advertised. The truck has bright colors, is in the center of the picture, and is well lighted. The truck is larger than any other graphics on the page and is the focal point of the add. The heavy emphasis on the truck expresses to the user that it is a real great truck. The add is also brief and to the point. It has a picture of the truck, and very few text. This brevity implies that nothing needs to be said about the truck because it is so great. The add says volumes by saying and showing little.
15. Tone
In the picture below we see a flashy dressed, strait faced girl as if she was trying to say that she is way too cool. The name of the magazine is in big bold letters suggesting its boldness. The magazine cover sets the tone of the magazine by creating a picture that suggests the person is above all in her athletic pleasing appeal.
16. Ethos
In the picture below we see the Nike symbol next to the words greatest basketball player. Lebrons James success has made him famous. By having the Nike sign next to to Lebron its suggesting to the mind that Nike is as cool as Lebron.
17. Logos & 18. Pathos & 19. Figure-Ground contrast In the picture below this shoe add appeals to guys reasoning because if the worlds greatest basketball player uses this shoe then it must be an amazing shoe. Many people love Lebron James so to see him with the shoes in such a picturesqueness moment makes us feel as if we are living in the same moment if we go out and purchase the shoes. The light shaded figure of Lebron separates himself from the darkness that the masses are depicted in the ground below him.
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