Sunday, March 11, 2012

Journal #2 Assignment

This blog post is for an assignment for my Visual Rhetoric class. In this post I will be reviewing the "Typography" of images I see everyday. The main subjects that I will be looking at will be


1.      Effective choice of typography                                                         
2.      Ineffective choice of typography                                                      
3.      Serif typeface                                                                                     
4.            Sans serif typeface                                                                                      
5.            Script typeface                                                                                            
6.      Novelty/iconic                                                                                    
7.      12-14 pt. size typeface used for the body of a text                           
8.      14+ pt. size typeface used for headings or display                            
9.      Italic type                                                                                           
10.  Boldface type                                                                                    
11.  All caps (All characters are equal in size)                                          
12.  Small caps (Initial character is larger than the others)                       
13.  Outline or shadow typeface                                                               
14.  Reverse type (white or colored text on black)                                   
15.  Colored type                                                                                      
16.  Kerning of capital letter                                                                     
17.  Appropriate line spacing (leading)                                                     
18.  Inappropriate line spacing (leading)                                                   
19.  Left justification with right justified margin (full justification)        
20.  Left justification with ragged right margin                                       
21.  Center justification                                                                            
22.  Right justification                                                                              
23.  Bad spacing between words (“rivers” or spaces between words)     □
24.  Subscript, superscript, trademark or other symbol                             
25.  Pull quote                                                                                            G





1.      Effective choice of typography   
           


2.      Ineffective choice of typography         



                                              
3.      Serif typeface 






                                                                                    
4.            Sans serif typeface                       



                                                               
5.            Script typeface       

         


                                                                          
6.      Novelty/iconic                          

                                                           
7.      12-14 pt. size typeface used for the body of a text      

     


8.      14+ pt. size typeface used for headings or display              

              
9.      Italic type            (The Magazine title is Italic)


                                                                              


10.  Boldface type                  

                                                                   
11.  All caps (All characters are equal in size)         



                              
12.  Small caps (Initial character is larger than the others) 

        


13.  Outline or shadow typeface           

                                                     


14.  Reverse type (white or colored text on black)      

                            


15.  Colored type       

                                                                          

16.  Kerning of capital letter      

    

                                                           
17.  Appropriate line spacing (leading)   

                      

                           
18.  Inappropriate line spacing (leading)        

                      

19.  Left justification with right justified margin (full justification)   

   



20.  Left justification with ragged right margin    

                                  


21.  Center justification             

                                                              
22.  Right justification                

                                                              
23.  Bad spacing between words (“rivers” or spaces between words)    

-I couldn't help but use this picture because I thought it funny and it applied, Ill redo if necessary
-I googled this one as well because it wasn't easy to find an example of this in my life





24.  Subscript, superscript, trademark or other symbol  


                           


25.  Pull quote       

                                                                                  









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